Welcome to "Leverage the Startup Sales Playbook," the fifth class of the Entrepreneur Certificate Course, which is designed to help you start a business or grow your startup. In this quick welcome video, you'll meet your instructor April Palmer, a chief sales officer and failure consultant, who will share what you'll learn.

April Palmer – Chief Sales Officer and Failure Consultant

April believes in leveling the playing field for all entrepreneurs – particularly women and people of color – in all places to close the opportunity gap, create stronger communities, and remove obstacles using creative solutions to persistent problems. Her passion is to work towards building a vibrant and inclusive entrepreneurial ecosystem that intentionally supports a diverse group of entrepreneurs across all sectors.

April's expertise lies in serving as a fractional or outsourced VP of Sales who can help small and medium-sized businesses boost sales and profits for long-term success. Based on business structure and needs, she work with teams to co-create a strategic revenue plan, scale hiring, and ultimately deliver sustainable, long-term growth.